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Automating Things with Batch Files

If you’re familiar with MS-DOS at all, you’ll recall that it’s a command-driven operating system that performs functions issued at the C:> prompt. The only way to get an MS-DOS computer to do something was to type a command at this prompt and if you can imagine, it was a rather cumbersome way to use a computer. As an example, to load up Microsoft’s simple editing program, you had to type the name of the drive that the program was on, the directory that the program was in, and then the name of the program. So if Microsoft Edit was in a directory or folder named “Process,” you could start the program by typing, “C:>process\edit.com” Then, and only then would the program load up for use.

This is a small command, but just imagine if you had a program that was deeply nested within a series of folder. You could end up typing a command as wide as your computer screen or worse, long enough that the entire command would have to wrap onto the next line! Now imagine having to type these long commands every time that you wanted to start a program. Yikes! That’s one of the reasons why batch files became so popular. Batch files are small text-based documents that contain a bunch of these commands on their own lines. When executed, they would process each command without the user having to type each and every one of them. When Windows was developed, the need for typing commands was essentially eradicated thanks to the introduction of the point-and-click (mouse) interface. But this didn’t stop the batch file fever that started under MS-DOS – and in some small circles, batch files are still as popular as they were in the beginning.

Even though you may use Windows XP or Vista, batch files can save you tons of time by automatically starting multiple programs and performing different tasks at the single click of a button. They don’t require any extensive programming background and they don’t need to be encrypted with some weird, expensive compiler. Batch files are plain text files, and you can build one for your own personal use with Windows’ Notepad. You could make a batch file that loads up your favorite websites at once for example, or you could make a batch file that fills your desktop with the most important applications for the day. To do so only requires a little knowledge about the locations of these applications. Let’s say that every day we need to load up the Yahoo web browser, Microsoft Word, and then the calculator that comes with Windows. Instead of doing this by hand, we could write a batch file to do it for us.

First, we’d load up Notepad and type in the following:

START “http://www.yahoo.com”
START “c:/program files/microsoft office/office/winword.exe”
START “c:/windows/calc.exe”

We would then save this data into a file named, “mytasks.bat” onto the Desktop for easy access. Each time we double-clicked on this file, the Yahoo website would load up, Microsoft Word would start, and the simple calculator would pop up.

Since we want these programs to load every day, we could create a shortcut to this file and then place the shortcut inside our computer’s Start Up folder. That way, these three programs would load every time we turn on the computer. If you wanted these programs to start minimized, you could type the following into a batch file instead:

START http://www.yahoo.com /m
START “c:/program files/microsoft office/office/winword.exe” /m
START “c:/windows/calc.exe” /m

This will run all three programs as before, however the “/m” parameter will minimize them so that they don’t clutter up the desktop.

Other people have found much more creative and effective ways to use batch files, but the important thing is that you know they’re a resource you can use to save a few seconds or minutes in performing important tasks. We’ve come a long way from MS-DOS, but it’s still a valuable source of automation that anyone can use with no programming knowledge at all.

Filed under : information
By admin
On April 22, 2010
At 9:46 pm
Comments : 0
 
 

PPC Advertising for Maximum Web Promotion

Business nowadays is doing different kinds of austerity measures when it comes to advertising their products and services. This is because of high rates of placing ads on print and on television. But there is a fast growing approach that businessmen can utilize to bring their services closer to the people and that is through Internet Marketing. One tool that is causing internet marketing popularity is PPC advertising. This is a technique used in search engine marketing that requires one to pay a fee every time someone clicks an ad on your website. Usually this placement is done through a bidding process. If you are a top bidder for your keywords/phrases, you are sure to be on the number one spot on all search engines. Just be sure of the effectiveness of your ad copy to get the most number of clicks you need for your business.

Here are the benefits of PPC advertising are:
1.    You need not be a genius in computer and technology to be able to run this ad campaign.
2.    Immediate results are seen after a few days.
3.    No need to make a website conform to the SEO rules.
4.    Nothing to lose even if you do not top the pages of different search engines. You can still always choose PPC advertising.
5.    You can make use any search engine available.
6.    You can type in any keyword you like.

Cons of PPC advertising includes:
1.    Fixed payments every month to the search engine you choose.
2.    Pay for each click received by your website. At times, visitors are just competitors or people playing pranks on search engines. This hassle wastes money you put in to this advertising.
3.    Inability to pay for the fees next month would mean removal of your website on the paid listings.
4.    This advertising can only be used temporarily because it is difficult to handle in the long run.
5.    Pay-per-click pricing can be costly for long periods of time, therefore, this should be stopped after an ad campaign.

PRE-QUALIFIED TRAFFIC. All visitors of your website are already considered as a qualified consumer or buyer of your product. PPC advertising leads your customers to you for a lesser cost.

INSTANT EXPOSURE, IMMEDIATE PROFITS. PPC search engines enable you to get your desired results fast. They will have your website live within just a few hours which means immediate increase in sale.

CONSISTENT TOP LISTINGS. This is to get your website on top of the sponsored search results for free. You just have to choose the keywords related to your site and business and place them within your web pages. After this, you are done.

PPC advertising enables advertisers to control their advertising campaigns. Advertisers have effectively targeted their audience and set their own price per click. PPC advertising networks provide the platform to identify the desired audience by geographic setting, topic and industry. These networks have a list of websites of the publishers where the ads will be placed. Tools are provided by the networks to check how the pay per click limit is working for a certain advertiser. If its still competitive, would it be even listed among the paid search lists or does it generate sales? Of course, if the advertiser made the highest bid, the better chances the ad will be seen in the search engine. These networks too provide protection for the advertisers against click fraud. This advertising set-up allows advertisers to set a daily budget for his ads, thus, less spending for unnecessary clicks. Advertiser will never go over his budget.

In PPC advertising, what are important are the keywords and phrases. You have to select at least ten “very specific” keywords that would give you the best traffic in the search. Then, write the ad creatively but straightforward. Tell the truth about your product or service and do not lie. Good thing if your product or service will not disappoint those that are relying on your ad’s promise – but what if it did otherwise? Important too is the clarity of the ad. Do not use very vague languages. Include important details like the price. You should also remember to budget your bids. Do not go overbidding because you will only lose your money and do not go so low that your ads will never get the chance to show up. Check your profit against your spending. If you see no progress then most likely you have to drop your ad campaign. More and more advertisers have been using PPC advertising and it will continue to grow faster than any online advertising techniques. From revenues of $2.6 billion in 2004 to $5.5 billion in 2009, cost per click will dramatically go up as well from $0.29 to $0.36. PPC advertising is new in online marketing and it is going to continue in the years to come. For advertisers, this means increase revenues with fewer advertising expenses, savings, more sales, good return of investment (ROI) and effective ad campaigns in the days to come.

Filed under : information
By admin
On April 17, 2010
At 6:08 am
Comments : 0
 
 

Your Guide For Blog Marketing

Blogs also known as web logs are the latest thing on the internet. With there being so many blogs out there in cyber world, how do you make yours known and get people to read it. How do you have the most often read blog on the market that you are promoting? Because there are so many people that are trying to all accomplish the same thing, how are you going to stand out? There are several things that you can do to make your blog marketing a success, and we are going to cover some of them right here. The first thing that you should know is that you should have your blog URL pointing to your market. For example, if you are trying to promote and sell sunglasses from your blog, you want your URL to say www.sunglasses.blogurl.com. Doing so will give you an extra advantage. The next step would be to customize your blog. Rather than having the same old blog interface like everyone else has, make your unique and interesting to look at. This will also help anyone from getting your blog confused with others that look just like it.     There are so many types of blog software on the market that having your own look should not be that difficult to accomplish.

Keyword research is another very important part of blog marketing. If you are not using the keywords that people search on, then chances are no one is going to find your blog. Have a variety of keywords in your blog as well. Not just the same one over and over. Not everyone just uses the term ‘sunglasses’ when they are searching for shades to keep the sun out of their eyes. Keyword research is an important factor to remember. Using SEO on your blog, which stands for search engine optimization is a great idea as well. SEO will help get your blog out there and read, and will also help you get a better ranking with Google. Being as high as you can be in the Google search engine results is something that you want. Find other sites and blogs that are in the same market as yours, but not in direct competition with you to exchange links with. This will help you out a lot as well, especially if you can get some good exchanges with high authority sites. The higher the page rank of your link exchange, the better for your blog. Many people do not realize this, but having a different title tag in the HTML code on each page makes a big difference. If you have given the first page on your blog the title of ‘sunglasses’, you need to be sure that none of your other pages are named this. Doing so will make Google think that you are spamming that keyword, and that will result in them punishing your blog URL.

Once you have done your keyword research, you will want to write content based on the research you have done. Using one or two keywords, make entries into your blog using the keywords will make it easy for your blog to be indexed under those terms. That will also result in people searching on those particular terms able to find your blog. Pinging your blog frequently is another good way to get your blog seen. Every time that you update it, use the ping tools to ping it. This will let all of the blog directories know that you have added something new to your blog. This also brings you in some more traffic. Blog marketing is pretty much the same as website marketing. However, if you have never had a website, and are not familiar with marketing these great tips will help you get started. Be sure that you put new entries into your blog on a regular basis as well. This will help keep you up to date and current and also will keep your readers coming back for more.

Filed under : information
By admin
On April 12, 2010
At 2:48 pm
Comments : 0
 
 

Google Adsense for Search

Google Adsense for Search is different than Adsense for Content but it is just as important to your earning power with the Google Adsense program. Just like Adsense for Content places targeted ads on your content pages, Adsense for Search places targeted ads on the results page of the search set in motion on your page.

You can use the standard Google search box on your site and the user can then search the web or even your site. When you feel more comfortable, you can change the look of the Google search box, essentially customizing it by changing the colors and using your logo. The best thing about Google Adsense for Search is that you can track what your visitors are searching for.  That is, if the search has two or more hits.  Unique queries will not be tracked.  But you can see the top 25 searches performed from your website by clicking on the Advance Report from the Reports tab and specifying a date range.

Filed under : Uncategorized
By admin
On April 9, 2010
At 2:24 pm
Comments : 0
 
 

Buy Gold Bullion Here

Whether you are interested to manage a profitable investment with gold bullion or just to collect it from several of its ancient designs, GoldCoinsGain.com should be the suited website for you. Unlike the other stores which only provide you with wide range of gold collections to choose, this site has also guaranteed you will get the legal and certified gold, which it means your investment are completely secured.

There are many options of bullion available inside, with the ranging quality and value to compare. Now you don’t have to waste your time exploring many places just to find these gold treasures, just sit next to your computer and there you are allowed to buy bullion anytime you want with in fast and secured way. GoldCoinsGain is the site that would likely to help you maintaining promising investment with the bullion.

The site is been in the gold bullion business for years, which it means with the great experiences they have, it would be a reasonable for you to count on them for the best investment assistance. Simply to get into the site and buy gold bullion, so you can maintain the safe and certified investment with the great value to gain in future.

Filed under : Uncategorized
By admin
On
At 2:17 pm
Comments : 0